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Master programme Leadership in Hospitality & Tourism

Contents and focus of the degree programme:


Higher education institution:
FHW – Fachhochschul-Studiengänge Betriebs- und Forschungseinrichtungen der Wiener Wirtschaft GmbH
Group of fields of study:
Social and Economic Sciences
Degree programme:
Leadership in Hospitality & Tourism
Master programme
Academic degree:
Master of Arts in Business, MA
4 Semester / 120 ECTS*

Further information:

Languages of instruction:
Partly English
Student Union fee: EUR 19,70
Tuition fee: Studienbeitrag: EUR 363,36/Semester (Detailed information)
Stay abroad:
Not compulsory
Type of higher education institution:
University of Applied Sciences
published in the:

Definition of the field of studies

The degree programme in Leadership in Hospitality & Tourism Management deals with the topics of innovation and strategy in tourism management.


The master’s programme in Hospitality & Tourism Management covers the subjects of “Strategy Development”, “Cooperative Business Models”, “Corporate Entrepreneurship”, “Product Development”, “The Use of Accounting-Based Data”, “Methods of Quantitative and Qualitative Research”, “English Journals”, “Graduate Seminar”, “Start-ups and Takeovers”, “Financing Tourism Projects”, “Internal Marketing”, “Market and Management Information Systems”, “Introduction to E-Tourism”, “Strategic HR”, “Quality Management and Process Management”, “Critiques of Tourism”, “International Trends and Developments in Tourism”, “ICT Implementation in Tourism”, “Leadership and Teamwork Skills”, “Interface Management between Architecture and Tourism”, and “Experience Economy”. To complete the programme students have to write a master’s thesis and pass a master’s examination.

Entrance examinations

The requirement for admission to this programme is a degree in economic and social sciences of a university of applied sciences or a university. An electronic multiple choice test will evaluate the business administration knowledge of the applicants. Moreover, students have to analyse a tourism-related task and develop a research design from it.

Supplementary examinations