Here you can define your filter criteria for categories + full-text search. You can change them at any time.
This study programme is only available in German.
Digital media and technologies are increasingly shaping the business world. These are changing competition in digital business and require new, innovative business models. The first FH/UNI Master's degree programme in Digital Business Management deals with this dynamic competitive environment, which is characterized by the sustainable digitalization of business processes, new entrepreneurship, global markets, interculturality and the increasing importance of cross-channel e-commerce and marketing measures as well as networking.
Admission procedure
